I'm always very curious about value shift in Generation Y. This article on the future of the movie biz at Influx Insights caught my eyes this morning. Companies really need to start thinking of how to communicate/inspire this generation.
"The most unsettling thought, though - the real game-changer - is that the movie theater audience may have gone away for good. Said panelist Mark Gill, head of the independent production company the Film Department, "My son doesn't care what format [a movie] comes in. He cares how fast he can get it and if it can come to where he is."
via influx insights
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